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Analyse & improve your marketing performance

Focus your marketing on what actually works through Ernie’s Market Mix Modelling (MMM) services and software.

“The Ernie platform is easy to use and has already paid for itself many times over.”

Jan Lafferty
Managing Econometrician, William Hill

Optimise your marketing

Optimise your marketing

Understand the impact of your marketing efforts to identify optimisation opportunities.

Bespoke data modelling

Bespoke data modelling

Ernie works with you to define and build bespoke models tailored to your business.

Software you know

Software you know

Educate and empower your team with software they’re already familiar with.

Ongoing support

Ongoing support

Our models evolve over time with more data, delivering ongoing improvements and driving further growth.

Ernie allows our clients to pin-point and quantify the impact their marketing activities and external factors are having on their customer sales or acquisition.

Empowering your business through Ernie’s consultative approach.

Empowering your business through Ernie’s consultative approach.

With experience building bespoke models across a range of industries, Ernie aids your business in best understanding how data can deliver enhanced growth.

We’ll also train your data team to understand and develop the models in-house, ensuring those closest to the business are delivering the key insights while also lowering costs.

From multi-billion pound businesses employing a team of economists to small start-ups with little data experience, Ernie allows you to understand what drives your business and do more of what works.

 
Market Mix Modelling for independent, cost-effective businesses who want to do better
 

Market Mix Modelling for independent, cost-effective businesses who want to do better.

Custom-built with your data to continually optimise marketing efforts.